Moz Pro Case Studies: Success Stories and Achieved Results

Discover how businesses of all sizes have achieved remarkable SEO results using Moz Pro. From local businesses to global agencies, these case studies showcase real-world strategies and outcomes.

Moz Pro Performance Summary

Aggregated results from all Moz Pro case studies

Average Organic Traffic Increase

44%

Year-over-year growth across clients

Local Search Visibility

+150%

Improvement for local businesses

Keywords on Page 1

95%

Of target keywords ranking on first page

Backlink Acquisition

625+

New backlinks in just 2 months

Share of Voice Growth

2x

Increase in search visibility

Time Efficiency

47%

Reduction in time to acquire new links

Moz Pro Case Studies

Tinuiti: 44% Increase in Organic Traffic with Comprehensive SEO Strategy

1

Organic Traffic Increase

44%

2

Keywords on Page 1

95%

3

New Backlinks

625+

Tinuiti, a performance marketing agency based in New York, needed comprehensive tools to develop holistic SEO strategies for clients across various industries. They required solutions for link research, keyword research and site crawl insights to boost their clients' SEO results.

GPO: 68% Increase in Listing Impressions for National Retailer with Local SEO

1

Click-to-Calls Increase

26%

2

Listing Impressions Increase

68%

3

Duplicate Listings Closed

3,900+

GPO, a search marketing agency based in Austin, TX, needed to help a major national retailer with over 3,000 locations improve their local search performance. Managing local listings at this scale presented significant challenges in maintaining accuracy and consistency across the local search ecosystem.

Coalmarch: 150% Increase in Local Search Visibility for Home Service Companies

1

Local Organic Traffic Increase

15%

2

Local Search Visibility Increase

150%

3

Time to Acquire New Links

-47%

Coalmarch, a digital marketing agency specializing in pest control and home service companies, needed to boost local organic traffic for their clients while improving workflow efficiency. They required tools to track high-value local keywords, analyze competitor links and measure search visibility against direct competitors.

Golden Proportions Marketing: 38% Increase in Listing Accuracy for Dental Practices

1

Listing Accuracy Increase

38%

2

Listing Completeness Improvement

27%

3

Duplicates Closed

1,300

Golden Proportions Marketing (GPM), an agency serving dental practices across the US and Canada, needed to improve local listing accuracy for their clients. For a leading dental provider with hundreds of US locations, they faced unique challenges with local SEO, including continual changes in medical practice personnel and numerous duplicate listings.

R/GA: 2x Increase in Search Share of Voice for Healthcare Client

1

Share of Voice Increase

2x

2

Organic Search Traffic Increase

27%

3

Market Share Growth

0.35% to 10%

R/GA, a global innovation company with 1,600 employees across 16 offices, needed to help a healthcare client increase their share of voice in search results after migrating to a new domain. They needed to develop a new SEO roadmap to recover lost traffic and improve their client's search visibility.

Virtru: 40% Increase in Organic Traffic with Improved Keyword Strategy

1

Organic Traffic Increase

40%

2

Time Saved on Keyword Research

20 hours/year

3

Implementation Period

12 months

Virtru, a data protection and encryption provider, needed to improve their keyword strategy to drive more qualified traffic to their website. They were spending too much time on spreadsheet work rather than generating qualified website traffic and needed a more efficient way to research and prioritize keywords.

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